Xbox Price Drop
Perhaps it was to offset the $20 price increase for Xbox Live
Starter set or in response to Sony's price drop, either way,
Microsoft officially announced that as of now, the Xbox will be
priced at $179.99. This once again puts the Xbox and Sony's PS2 at
the same price. Less than a day ago, Sony had dropped the price on
their Playstation 2 that is currently in stores in an effort to
clear inventory and make way for a newer version of the PS2 that
will include an adapter for online play and the ability to play
home-made DVDs. It should be noted that Sony intends on
charging $199 for the new bundle, meaning that the Xbox will be the
cheaper of the two should that pricing plan hold up.
Retailers have been made aware of the price cut and the change can
already be seen reflected on some websites.
While the drop from $199 to $179 isn't as huge as last year's drop
of $299 to $199, Microsoft is hoping that it will help them gain
Sony who has a huge lead in the home console race or at least help
put some distance between them and Nintendo as they battle for
"Our commitment to the consumer is to offer the best system at the
best price with the best selection of software," notes Robbie
Bach, senior vice president and chief Xbox officer at Microsoft's
home and entertainment division. "This new price point for Xbox
will bring the world's most innovative interactive entertainment
system to the broadest audience."